The idea behind Breast Cancer Awareness Month is primarily to raise support and funds to support research to find a cure for breast cancer. It’s a very real disease — after all, one in eight women in the U.S. will develop breast cancer at some point in their lives.
That is a scary statistic. And a statistic that I wish we could say that it “used” to happen. Like way in the past.
So, when I heard about Skechers’ shoe line that they launched this month to help raise proceeds for breast cancer research, I wanted to share the news. Breast cancer runs in my family, so much that the doctors wanted my mom to undergo the BRCA test.
For me, I wear pink for America’s future generation of women. A generation that I hope won’t have to repeat that statistic as a fact of life. A generation that can talk about a certain doctor who found a cure and changed the course of life forever.
In the meantime, we can all make a difference by supporting Breast Cancer Awareness Month and if financially possible, research.
This month, Skechers will be supporting the American Cancer Society in the fight against breast cancer with a special collection of products, including the Skechers GOrun, GOwalk and GOfit shoes. Each shoe celebrates those who use sports and fitness to lead an active, healthy lifestyle and enables everyone to join in the fight to end breast cancer.
I had the opportunity to try out the GOrun 3 shoe. This is the first time I’ve worn one of the running shoes made my Skechers, and I can see why Kara and Meb are fans! They are super comfortable and feel like you’re foot is resting on some clouds.
Jax didn’t believe me and had to try it out himself.
The thing I love the most is that there is a lot of space in the forefoot area — which is great because some shoes try to cram your toes in, which isn’t ideal.
The main thing to know about these shoes is that they promote a midfoot strike and are designed to be a minimalist shoe. So, if you are a heel striker like me, these shoes work best for short runs (like a track workout day) or for cross-training (walking, hiking, etc.).
More details about the shoes from Skechers Performance Division:
- GOimpulse sensors offer flexibility and feedback for a responsive running experience
- Custom Fit insole is removable for an even more minimal feel
- 4mm Heel Drop to bring you closer to a natural barefoot experience
- Resalyte™ Midsole – Proprietary lightweight injection-molded compound with memory retention helps absorb impact
- Nearly seamless flexible mesh upper with lace up front
Plus, one of my favorite things about the shoes are the colors! I absolutely love the heather gray combined with the pink accents, especially the pink ribbon on the back of the shoe.
Additionally, Skechers is launching a register round-up program in Skechers Retail stores in which customers can round up their purchase to the nearest whole dollar to benefit American Cancer Society for the entire month of October.
If consumers donate $5 or more, they will also receive a 20% off discount for their next visit. This will offer anyone shopping for any item in a Skechers retailer store the opportunity to give back and support the cause.
Thank you to Skechers for sponsoring today’s post and inspiring me to try their fantastic shoes in support of the fight to end breast cancer!
What do you think of Skechers breast cancer shoes? Who will you wear your shoes for?
What other Breast Cancer Awareness Month campaign ideas have caught your eye this month?
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